We are looking for a Marketing Associate who can assist in the planning and implementation of marketing and advertising activities.
In order to be a successful marketing associate, you should have a breadth of understanding about the full mix of marketing as well as familiarity with consumer behavior analysis. You should possess the ability to create spreadsheets and analyze quantitative data to interpret ROI and KPI metrics.
You will be able to help us achieve our business goals through the crafting of strong advertising campaigns.
Ensure that the Marketing department runs smoothly by adeptly managing administrative tasks.
Identify new opportunities by conducting market research.
Gather and analyze consumer behavior data by examining web traffic and rankings, among other metrics.
Generate reports on marketing and sales metrics, such as conversion rates
Facilitate in the organization and implementation of promotional events.
Create advertising material by collaborating with the Marketing Design and Content teams.
Maintain an organized and readable record of past marketing metrics and advertising campaigns.
Generate regular reports forecasting sales.
Observe the marketing activities of competitors.
Manage company blog including weekly content series, and manage LinkedIn presence.
Execute cross-channel digital marketing campaigns including executing, managing, and measuring performance of paid channels like Search, Display, Social.
Proven work experience as a Marketing Associate, Marketing Assistant or similar role
Knowledge of digital marketing tools and relevant techniques; experience with digital media a plus
Experience with SEO/SEM campaigns
Proficient use of computer programs, including MS Excel, web analytics and Google Adwords
Excellent skills in the areas of communication, presentation, and analysis
Possess a goal oriented attitude.